Redwood furniture new national standard encountered embarrassment

Since February 1 this year, the enforcement of the "new national standard" for mahogany furniture—officially known as "General Technical Conditions for Mahogany Furniture GB28010-2011"—has required manufacturers and retailers to provide three essential documents with every product: a product manual, a quality express card, and a product certificate. This means that each piece of mahogany furniture must come with an "ID card" to ensure transparency and consumer protection. However, more than six months after the regulation came into effect, many merchants are still not fully complying. Despite the intention behind the new standard to protect consumers, the implementation has faced significant challenges. During a recent visit to several furniture stores, it became clear that most mahogany products lack the required express cards. Many dealers avoid providing detailed information about the materials used, often using vague language or misleading descriptions to cover up potential issues. The express card is essentially the "identity document" of mahogany furniture, containing key details such as the product's standards, classification, name, specifications, production date, application scope, main materials, coating process, and decoration methods. If a product doesn't match what's listed on the card, consumers have legal recourse. But in practice, these cards are either incomplete or missing altogether. In one store called Yuannianhong, the reporter found small signs attached to the furniture that listed origin, wood type, price, and production date—but they lacked critical details like specifications, application scope, and coating processes. In other markets, such as Daguanlou and Gaobeidian Classic Furniture Street, the situation was even worse. Many sellers didn’t have any of the required documentation at all. Why is this happening? Some retailers claim that the cards don’t make a difference since most buyers are experts who already know what they’re looking for. Others point to loopholes in the standard, arguing that some types of mahogany look similar but vary greatly in value. For example, East African black rosewood can be worth only a fraction of Brazilian black rosewood, yet both may be labeled simply as "rosewood" on the express card. Industry insiders believe the real reason is profit. By avoiding full disclosure, companies can maintain higher margins by using cheaper materials without revealing them. However, this creates a risk for both consumers and honest businesses. Experts agree that while the new regulations have flaws, they still serve an important purpose. Zhao Shoutian, director of the Redwood Professional Branch of the China Furniture Association, noted that the standard helps consumers make informed choices and reduces the ability of unscrupulous sellers to exploit material differences. Cao Xinmin, one of the standard’s drafters, added that the key to successful implementation lies in stronger enforcement and better awareness within the industry. For now, the new national standard remains a work in progress, highlighting the need for continued improvement and stricter oversight to ensure that mahogany furniture is sold fairly and transparently.

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